Industry News
Which? claims only 34% of packs are fully recyclable
Which? has targeted household names for its “non-recyclable” packaging with Cadbury’s and Babybel among the brands under scrutiny.
FThe consumer product reviewer tested 10 different categories and claimed that only 34% had packaging that was fully recyclable. It also claimed that 41% had no labelling to indicate whether the pack could be recycled.
The categories included confectionery, crisps, cheese and cereals. Which? said that almost a third of chocolate packaging was not recyclable. This included brand names such as Cadbury Dairy Milk, M&M and KitKat.
Which? also tested Cathedral City and Babybel. It incorporates plastic netting which is said to be difficult to recycle and cause problems in the recycling stream.
Brands, such as Nestle, Pringles, Cathedral City and Babybel, have linked up with TerraCycle. Its flexible packaging can be recycled at various collection points.
Pringles owner Kellogg said that it was testing new recyclable packs for its Pringles brand.
